![Gulay Guzel](/sites/default/files/styles/faculty_page_photo/public/libris/C00001GOQFVeT0YE/G0000hRJySpIobZY/gulay-guzel-003-pp.jpg?h=7157836e)
Gulay Guzel
About Gulay Guzel
Education
- PhD, Marketing, Sociology, York University, 2022.
- MS, Marketing, Bilkent University, 2017.
- BS, Business Administration (Marketing), Middle East Technical University, 2014.
Recent and Representative Publications
and 4 other authors (2023) A Practice Theoretic Perspective on Influence. AMS Review. 13, 250-261. https://doi.org/10.1007/s13162-023-00270-6
Taltekin-Guzel, G., and 1 other author (2023) The Case for Qualitative Research. Journal of Consumer Psychology. 33(1), 259-272. https://doi.org/10.1002/jcpy.1300
Recent Courses Taught
- MIDE 315, Advanced Topics in MIDE.
- MIDE 201, Marketing.
Awards and Honors
- AMA-Sheth Foundation Doctoral Consortium Fellow, American Marketing Association, (2021).